Rita Gonzalez

Photography, Social Content & Ads

Rigoni di Asiago

International Organic Food
An established Northern Italian business, Rigoni produces organic fruit, honey, and hazelnut spreads. As they entered the US market, DXagency provided social media and marketing support to build brand awareness. One photoshoot utilized stop motion animation direction to create engaging GIF content. A food stylist collaborated on prepping vibrant food sets for the animations. During a recent follow-up shoot, photography oversight captured striking visuals of Rigoni's products. Post-production then included editing the final still and GIF video assets for multi-channel use.

Tasks: Photography, Image Editing, Stop Motion

Role: Senior Production Designer

Client Project via DXagency.com

Social Ads
The marketing team initiated social media ads to target a family audience and highlight product features. These images originated from the first photoshoot by a food photographer, and I designed the posts for the ads.
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